Hourly to Exit Podcast
I’m incredibly excited to announce that the podcast is finally ready to launch!
The Hourly to Exit podcast will launch on April 4th with new episodes released every Monday.
Our woman to woman conversations in the first season will feature some amazing guests and award-winning experts such as:
Jaclyn Mellone, whose podcast, Go to Gal, is one of Forbes Top 21 Podcasts for 2021 and is a top 200 Marketing podcast on iTunes,
Rochelle Moulton, author of The Authority Code: How To Position, Monetize And Sell Your Expertise and built three professional firms from scratch—including selling one to Arthur Andersen, and
Carol Cox, host of the weekly 5-star rated Speaking Your Brand® podcast and during election seasons serves as a Democratic political analyst on TV news.
A few of the things we will talk about:
Shifting into CEO mindset.
The importance of building authority.
How to develop thought leadership.
The importance of creating and owning assets.
Exploring some undervalued assets like community, the sources of insights and data.
How to create leverage in your business, so that your business runs more profitably and independently from you.
And lots of education around the fundamentals of selling a business such as what acquirers are looking for, why the type of revenue you have matters, how sale prices are determined and what the due diligence process is like.
My first guest, Jaclyn Mellone, and I tackled mindset, resistance and regret.
Jaclyn has a fun but insightful way of helping us identify our mindset blocks, by personifying them as movie villains: Ursula from the Little Mermaid, Miranda from The Devil Wears Prada, and Regina George from Mean Girls. Ursula takes away your voice away by hijacking your thoughts. Miranda makes you distrust your intuition. Regina weighs you down with guilt and shame.
My mindset villain is Ursula. She shows up in the form of bright shiny object “creativity” but is really a form of procrastination and protection from vulnerability. I asked Jaclyn, “How do I know when 'creativity' is a procrastination tactic or actually a really good idea?” As always, Jaclyn has easy to implement tips for embracing these creative bursts without letting them distract you from your goals.
From there, we talked about other strategies to overcome mindset issues, including finding the courage to act. How do we avoid the dreaded “woulda, shoulda, couldas” that result from inaction?
As it turns out, regret can be a powerful motivator. Did you know that regret—not fear—is the most common negative emotion? And it is the second most common emotion of any kind (second only to love, which is the most common emotion)!
Daniel Pink, author of The Power of Regret, surveyed over 4000 people for the largest quantitative analysis of American attitudes about regret ever conducted. The survey found that inaction regrets outnumbered action regrets by nearly two to one. In other words, people regret NOT taking a risk twice as much as taking the risk. The pain of not being bold is the pain of “What if?”
Typically, regret is a retrospective emotion that surfaces when we look backward. To help us deal with mindset and resistance issues, we can use regret prospectively and proactively: Let’s look to the future, predict what we will regret, and then reorient our behavior based on our forecast. Our regrets become fuel for progress, propelling us toward smarter choices, higher performance, and greater meaning.
As Tennyson rhapsodized, ‘Tis better to have loved and lost than never to have loved at all.
The next time your mindset villain is blocking your path, ask yourself: How will I feel if I don’t take this risk?
