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Do You Own What You Think You Own?
Do You Own What You Think You Own? Knowing the answer to this question is fundamental, whether you want to scale now or seed the ground to someday sell your expertise-based business.
JUST SAY “NO” TO NON-COMPETES
Do you know my nickname for “non-competes”?
Niche killers.
A non-compete is a provision that restricts your ability to seek and work with similar clients. And what is a group of similar clients? A niche!
Creating a Non-Disclosure Agreement
If you serve corporate clients, a non-disclosure agreement (NDA), also commonly referred to as a confidentiality agreement, is often the first step in your business relationship.
NDAs are used to protect proprietary information, such as financial statements, new products, details of marketing campaigns, and information regarding distinctive operating procedures.
CONTRACTS AS A LIFE SKILL
You know how to read a balance sheet, even though you aren’t an accountant.
You post on LinkedIn, even though you aren’t a social media manager.
You’ve perfected the 4-minute egg (which apparently cooks for only 3 minutes), even though you’re no chef.
Taking Your Professional Services to the Next Level
Did you know that “professional services” constitutes the second biggest business sector in the US after oil and gas? Earning trillions of dollars annually, the North American industry classification for professional services is 54, so Greg Alexander named his mastermind community for boutique professional services firms, Collective 54.
AI Can’t Replace the Noticing that Comes from Experience
If it feels like everyone is talking about artificial intelligence (AI) these days, that’s because everyone is talking about AI these days. 😅
The question I’ve been asked repeatedly: Will I be replaced by AI? If you are a chef instead of a cook, the answer is ‘no’--with some caveats.
Clone Yourself
Have you ever wondered if it's possible to clone yourself? Well, the answer is yes, but not in the way you might think.
You are working hard to build your business and reputation. As your business grows, it’s become increasingly challenging to handle all of the responsibilities alone.
Why IP Matters to Your Services Business
So why does IP matter? It matters because, unless you are Tony Robbins, there's only so much you can charge for one day's training, a coaching session or a facilitation. It matters if you are exhausted by the feast or famine cycles of large one-on-one engagements.
DEFEATING THE WAR ON WOKE
DeSantis revokes Disney’s special status after ‘Don’t Say Gay’ opposition.
West Virginia bars five major financial firms, including BlackRock and JPMorgan Chase, from new state business after concluding they were boycotting the fossil fuel industry.
FREE RESOURCE
CAN YOU COPYRIGHT YOUR EXPERTISE?
Use this easy, straightforward assessment to find out if your unique expertise can be copyrighted. You may be surprised to learn the truth!