Eps 38 - IP Tracking for New and Existing Materials
Making sure we identify, track, and protect the many IP assets that flow through our businesses is a common source of anxiety. That’s why I created the Asset Tracker (also known as IP Tracker). You can download your free copy [here]. In this episode, recorded as a LinkedIn Live demonstration (I encourage you to watch the YouTube video for the most benefit), I introduce this new solution to help make sure you aren’t losing valuable IP assets because they are gathering dust in your business attic.
In this episode you will learn:
Why it is so critical to track all of the IP you use in your expertise-based business
The risks associated with failing to track and protect your IP
A comprehensive introduction to the Asset Tracker, including the useful “How To” page
Two step-by-step examples of how to complete the Asset Tracker
The Asset Tracker is going to be an essential part of your toolkit for tracking your most important asset as an expert: your IP. I am happy to introduce this product, and I encourage you to take a look. If you have any questions, comments, or feedback about the Asset Tracker, don’t hesitate to contact me.
Resources Mentioned:
Connect with Erin to strategize how you might use an online community to help make your business scalable and saleable. hourlytoexit.com/podcast.
Erin's LinkedIn Page: www.linkedin.com/in/erinaustin/
Think Beyond IP YouTube Page: www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videos
Favorite Excerpt
As always, podcast episodes provide general information only. So if you have specific copyright questions, I strongly urge you to consult with your IP attorney. If you aren’t sure where to start, contact me for a consultation.
Music credit: Yes She Can by Tiny Music
A Team Dklutr production
For a full transcription of this episode, click here.