Eps 39 - Why Connection and Community are the Keys to a Profitable, Scalable Business with Kylie Hodges

 
 

The first time I saw Kylie Hodges’ website, one of the things that stuck with me was how she described her work: she helps clients grow their businesses “while working with their ADHD, anxiety, or depression.”

No—she isn’t speaking from the perspective of a medical doctor. She coaches from the perspective of someone diagnosed with ADHD, anxiety, and depression, and acknowledging this had been pivotal to allowing her to do something revolutionary that serves others.

Kylie also emphasizes the importance of building community and connection in order to scale your business. In our conversation, we covered the following:

  • Helping her clients navigate and run their businesses despite struggling with ADHD, Anxiety, or Depression

  • What it means to be diagnosed with ADHD as an adult

  • Finding the intersection between sales and serving the community 

  • 360 degrees benefits of building community and community as a revenue model

  • What creating micro brand ambassadors means

  • Leveraging one’s business and the nuances of pricing

  • Scalability and saleability of business and its connection to IP

There are so many lovely points Kylie shared in this podcast, so I hope that you enjoy it as much as I did. We also touched on the topic of leveraging the business, building assets, and its relation to intellectual property. So, if you’re someone who’s looking to scale your business by leveraging your IP,  contact me. 

Connect with Erin to strategize how you might use an online community to help make your business scalable and saleable. hourlytoexit.com/podcast.

Erin's LinkedIn Page: www.linkedin.com/in/erinaustin/

Think Beyond IP YouTube Page: www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videos

Favorite Excerpt

 
 

 More About Our Guest

Kylie Hodges is a business coach who helps ambitious community builders convert enthusiastic fans to paying clients by building and growing profitable businesses. Previous to entrepreneurship, Kylie has a background in marketing, sales, PR, digital content creation, tech, and TV production, giving her a unique approach to creating profitable businesses through personal connection.

She’s been featured on national media like CNN, AOL.com, and the TODAY show, speaking on behalf of a Fortune 500 company, to interviewing celebrities on the red carpet. Now, she’s happily settled into making a big impact with her business. Outside of work, you can find her at a comedy show, yoga class, or on the couch giving her elderly dog belly scratches.

Find Our Guest

Music credit: Yes She Can by Tiny Music

For a full transcription of this episode, click here.

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Eps 38 - IP Tracking for New and Existing Materials