Can AI-generated content put your business at risk?
You know that feeling when you discover a new AI tool, and it feels like magic? Content created in seconds, reports written instantly, social media captions generated in a click. But… who actually owns that AI-generated content? Could you be unknowingly infringing on someone else’s copyright?
The Copyright Risks You Need to Be Aware of
If you use AI for content creation, you need to understand how copyright law applies:
The Training Data Problem – AI platforms were trained on billions of data points, much of it scraped from the internet without permission. Big names like The New York Times and Sony Music are suing AI companies for using their content without consent. These lawsuits could change the game.
The Unintentional Duplication Problem – AI tools sometimes generate content that is substantially similar to the original source material. Using it could put you at legal risk.
The Derivative Works Problem – Even if AI modifies copyrighted content, it could still be considered an infringement. Think of it like sampling music without a license—just because it’s remixed doesn’t mean it’s legal.
How to Protect Yourself
Before you hit publish on that AI-generated content, follow these steps:
✅ Check for Similarities – Run AI-generated content through plagiarism detection tools like Grammarly or Copyscape to ensure it’s not too close to an original source.
✅ Read the Fine Print – Read the terms of use of the AI platform. Does it have permission to use all of its training data?
✅ Use AI Wisely – Instead of relying on AI to generate final content, use it as a brainstorming tool. Rewrite, refine, and add your unique expertise to make it truly original.
AI is here to stay, and it’s changing how we work. Stay informed about these legal pitfalls to ensure that your business and intellectual property is protected.
🎧 Want to learn more? Listen to the full LinkedIn Live to get deeper insights and practical strategies for safely using AI in your business.
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Erin
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If your services involve original designs, creative strategies, messaging, or branding—and AI is part of your workflow—you need to understand the legal implications. From copyright ownership to contractual risks, I break down what you need to know to protect yourself and your clients. Let’s make sure AI works for you, not against you.