Join me as I talk with Katie Burkhart, founder of MatterPulse and self-proclaimed jargon slayer, about the direct connection between purpose, value and profit. Katie helps teams on a mission develop intentional strategies that maximize both their time and their impact.

Today I’m chatting with Carol Cox, founder and CEO of Speaking Your Brand®, a coaching and training company that helps high-performing, purpose-driven women entrepreneurs and professionals create their signature talks and thought leadership platforms. We’ll talk about the tendency for women leaders to gravitate towards women-only events and working only with women, and why that’s a problem.

In this week’s episode, I visit with Alastair McDermott, founder of The Recognized Authority. Join us as we chat about the benefits of a niche, what horizontal and vertical niching and specialization means, and why you shouldn’t be afraid of narrowing the pool of potential clients.

Today, I’m visiting with Rochelle Moulton where we explore several of the concepts in her book, the Authority Code. We start with the difference between “authority” and “expertise” and, yes, there are several meaningful differences.

In my interview with business broker, Kate Vriner, we have a step-by-step conversation about selling a service-based business. We followed the path of a hypothetical woman who starts a lifestyle business to provide income and flexibility to one who makes the mindset and operational shifts required to create a saleable business.

In this episode, we’ll talk all about your “inner villain” and how she’s sabotaging you. Sometimes in business, we may find ourselves self-sabotaging. Depending on your personality and experiences, you may procrastinate, ignore your intuition, or fall prey to comparisonitis.

This podcast is for you if you are the founder of a service based business whose product is expertise, which has stable revenue, and you understand who your best clients are; if you’re doing work you love, but have hit an earnings plateau and are looking for ways to work through it; if you want to build a business that can thrive into the future.